ABOUT 360° PRESENCE
The way you show up shapes the system you lead.
I work with leaders who are ready to move beyond performance and into a fuller, truer way of leading. My approach, 360° Presence, originates in the belief that our presence is a key differentiator when and how we create impact. Presence in every aspect creates who we are and how we are perceived. Consciously or unconsciously.
The power lies in making it our conscious choice and to shape the impact we aim to have.

What 360° Presence Means to Me
Presence is not a soft skill. It's a non-negotiable leadership asset and a decisive advantage in the C-Suite.
It’s how you enter a room, sustain eye contact, take crisp decisions, hold boundaries, listen with intent and carry yourself in complexity and pressure.
360° Presence is my way of describing three integrated layers of influence:
Career Orientation
Executive Presence
Role Alignment
When these three layers align and you operate from your full 360° perspective you become visibly distinctive: you influence faster, navigate volatility with calm authority, and create impact that sets you apart from your peers and competitors.
How 360° Presence Was Born
My career did not begin in the boardroom - it began with a refusal to settle for "good enough". Pursuing advanced studies in Psychology gave me the lens to understand how leaders think, decide, and influence at the highest level.
I hold a simple belief:
When you do the right things with people, performance shifts & results become meaningful.
That became my compass in my professional journey and in life. Today the foundation of 360° Presence.

TESTIMONIALS

Learning to Lead in 360°
My career moved fast. Straight out of my psychology studies, I built and led a 3000-square-meter corporate training and event center from the ground up. Soon after, I stepped into a major HR Leadership Role in Romania, driving one of Central Europe's largest post-merger integrations for a 20.000 - person organization in the energy sector.
It was an environment of relentless pressure, high-stakes decisions, and constant scrutiny. During that period, I made a promise to myself:
if I had to make tough calls, I would do it with absolute clarity, ethics and humanity.
Through periods of significant change and sensitive people decisions, I stayed committed to treating people with dignity and clarity. Years later, some of those individuals returned to thank me for how I showed up in the room.
That experience shaped my philosophy of leadership: results & humanity are not a trade-off.
The seeds of 360° Presence were there even then.
When Presence Becomes the Work
HOW MY LEADERSHIP SHIFTED
→ From top down to collaborative
→ From managing to leading
→ From speed at all cost to concious pacing
My first global role was a turning point. I stepped into a strategic position with 30.000 people in my remit, navigating a complex stakeholder landscape and a relationship-driven organization across cultures.
It was confronting to realize the organization wasn’t the “thing” standing in my way.
I was.
→ From "having the answers" to harvesting the wisdom of the organization
→ From pushing against the system to navigating it and using it to amplify results
I also learned the hard truth: no leader, how matter how skilled, can single-handedly force the system to something it is not. Accepting this limitation is crucial. Fighting it burns leaders out. Working with it creates influence - and influence is leadership.
This became a cornerstone of 360° Presence and the advisory work done with C-Suite clients today: understand the system, accept its realities, and choose to engage with it thoughtfully, intentionally and at scale.

Seeing the Whole Human, Not Just the Role
Throughout my career at senior levels of leading global businesses, I have been the person called in when the stakes were high and the situation demanded both courage and emotional intelligence. In boardrooms I was trusted to navigate complex dynamics, protect the business and keep people at the center of every decision.
I was the one brought in for “difficult management,” sensitive conflicts, culture clashes, and high-tension situations where the facts on paper never told the full story. What I learned is simple: most organizational issues are not purely structural or precedural - they are human. Effective leadership is never just about the process. It is about truly understanding and working with the human being inside the process.
From Executive to Coach, Without Losing My Edge
When I began my Co-Active Coach Training, what surprised me was how natural it felt. Coaching was not a “new direction”, but the most natural extension of what I was already doing: unlocking hidden potential, shifting how leaders show up in critical moments and turning pressure into purposeful impact.
I NOW WORK IN A WAY THAT ALLOWS ME TO BRING ALL OF WHO I AM TO MY CLIENTS:
Throughout my executive career, coaching was a strategic advantage. I have been privileged to receive coaching at major transitions of my own development. It gave me the rare space to think clearly, challenge my own assumptions, and expand how I led, rather than simply work harder. I always felt it was precious personal hygiene. It did not soften my leadership – to the contrary it sharpened it. It expanded my range.
→ Psychological depth with a solid business lens
→ Strategic clarity for complex environments
→ Data and intuition to inform sound judgement
→ Structure and creativity to move from insights to action
→ Softness and boldness to hold both challenge and care
→ Warmth and truth-telling to enable real impact


360° Presence for
C-Suite Leaders
How 360° Presence Shows Up in My Work:
→ Executive Coaching
For CEOs and senior executives who want to expand their impact, strengthen followership, and stay authentic under pressure.
→ Team Coaching
For executive teams who need deeper trust, sharper alignment, and high performance.
→ Advisory
For complex people and organization decisions, from succession and restructuring to leadership strategy.
The Three Levels I Always Work On:
→ Self: awareness, emotional intelligence and grounded confidence that hold under scrutiny and stress.
→ Role: presence, influence, perception in the C-suite and boardroom, so what executives intend is what others experience
→ System: understanding and navigating organizational and stakeholder dynamics to move critical agendas forward at scale.

.jpg)